HRE Sponsored Athletes
HRE SPONSORED ATHLETES
We don't sponsor follower counts. We sponsor the work — the training block, the shift, the deployment, the season. If your body is the job, there's a place for you here.
WHO WE SPONSOR
HRE athletes come from the arenas we built the product for. You don't need a pro card. You need a real training load and a real audience — in that order.
COMBAT SPORTS
- MMA, boxing, muay thai
- BJJ and grappling
- Wrestling
- Amateur through pro
ENDURANCE
- Running — road, trail, ultra
- Cycling and gravel
- Triathlon
- Hyrox and obstacle racing
STRENGTH & FITNESS
- CrossFit and functional fitness
- Powerlifting, weightlifting
- Coaches, trainers, and creators with a roster
TACTICAL & PUBLIC SAFETY
- Active military
- Fire, EMS, law enforcement
- Public-safety professionals
- Tactical athletes and instructors
HOW THE LADDER WORKS
Everyone starts in the same place and earns their way up. Tier names below are the same ones you'll see inside your partner dashboard.
HRE TRIAL PARTNER
- Personal discount code for your people
- Commission on every order through your code
- Athlete pricing on your own product
- Quarterly product drop
- Early access to new flavors and SKUs
Where every partner starts. Applications are reviewed, not automatic — most answered inside 5 business days. Approval starts your trial period.
HRE AMBASSADOR
- Everything in Trial Partner
- Higher commission rate
- Monthly product allotment, shipped
- Competition and event support
- Paid content collaborations
- Placement on this page and in brand campaigns
Not an application — earned by completing your trial period and advancing out of Trial Partner. Written agreement required.
WHAT WE ASK
01 Use the product. We're not interested in a code you never mention.
02 Post honestly. Your experience, your words. We don't script you.
03 Disclose the relationship. Every post that mentions HRE gets a clear disclosure — #ad, #sponsored, or your HRE partner tier. This is FTC law, not a preference, and it's in the agreement.
04 Stay inside the claims. HRE is a beverage. Talk about hydration, electrolytes, and how it fits your training. Don't say it treats, prevents, or cures anything — including cramps, illness, or injury. We'll send you the do-and-don't sheet on approval.
05 Follow the partner standards on coupons, platforms, employer rules, uniforms, and insignia. Full terms live in the agreement.
QUESTIONS
Do I need a minimum following?
No hard floor. We weigh engagement, discipline, and how you carry yourself over raw numbers. A 900-follower coach with a full gym beats a 40k account that posts nothing.
How do I become an Ambassador?
You don't apply — you advance. Complete your trial period as a Trial Partner, move product, post consistently, and represent the brand well, and you get invited up.
Can I partner with another hydration brand?
Ambassadors are exclusive within the hydration and electrolyte category. Trial Partners are not.
I coach a gym or run a club — is this the right page?
No. That's the Teams & Clubs program — separate terms, group pricing, and stocking options.
What does it cost?
Nothing. You're never asked to buy in.